Sweetwater Town Center is a vibrant gathering place where community, creativity, and commerce come together. Our events—from seasonal festivals to outdoor markets and live entertainment—offer unique opportunities for vendors and sponsors to connect with a growing and engaged audience in Apex.

Become a Vendor

We regularly host outdoor events featuring first-rate local vendors, creating a lively, community-focused atmosphere with music, activities, and local flavor. Are you interested in gaining direct exposure to a high-traffic, community-driven audience?

We welcome:
  • Food trucks and specialty food vendors
  • Local artisans with handmade goods
  • Boutique retailers and pop-ups
  • Health, wellness and lifestyle brands

Vendor participation is curated and space is limited. Vendors should offer high-quality products, maintain a professional setup, and meet all applicable permits, licensing, and insurance requirements.

Complete our application below to be considered for upcoming events. Selected vendors will receive event details, including logistics and fees.

Sponsorship Opportunities

Sweetwater Town Center offers sponsorship opportunities designed to connect your brand with a dynamic and growing community across Apex and the greater Triangle area.

Sponsorships may include:
  • Event title or presenting sponsorships
  • On-site brand activations
  • Logo placement and promotional visibility
  • Digital and social media exposure

Why sponsor? It’s a great opportunity to position your brand within a premier community destination while engaging directly with a highly desirable local audience.

Get Involved at Sweetwater Town Center

Interested in participating? Please contact Tammy Donald.

Vendors: Apply for approval to sell your wares at upcoming events.
Sponsors: Contact us to explore partnership opportunities.

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